Make a commitment to you

Day 37 – Make a commitment to you

During this 100 Days To Tri challenge I’ve been reminded of how critical it is to be 100% committed to your life and dreams, to explore options that enable your life to thrive. Along the way people and society might try to discourage you.  You might question your logic.  Unavoidable roadblocks will get in your Read more about Day 37 – Make a commitment to you[…]

Vince Lombardi Trophy

Day 36 – Quality of Commitment The quality of a person’s life is in direct proportion to their commitment to excellence – regardless of their chosen field of endeavor. ~ Vince Lombardi Vince Lombardi is considered to be one of the best and most successful coaches in NFL history, and his quote reminds us to focus on doing our best, Read more about Day 36 – Quality of Commitment[…]


Day 28 – Find balance

Hard to believe the HITS Napa triathlon is two months away.  That reflection reminds me of all that needs to be done and of how I have not balanced training with family, friends, work. Life.  It’s a work in progress. Realty is I have been too tired these past few weeks, and yesterday I needed Read more about Day 28 – Find balance[…]

Ironman Austin

Thriving Thoughts: Be Aware

Be Aware Just getting back on my feet (literally) from racing Ironman Austin, and when sharing its good, bad and ugly stories I find it fascinating that most people focus on me loosing three toenails instead of me accomplishing the Ironman goal. It’s an interesting perspective with a clear reminder that we choose different filters Read more about Thriving Thoughts: Be Aware[…]

Ironman Austin

Feed the Hunger; Succeed like an elite athlete

Ironman Austin; Feed the Hunger; Succeed like an elite athleteJust getting back on track from racing Ironman Austin. Now I have to find another race to “Feed the Hunger”.

Still, before taking on a new race, I wanted to share some reflections & tips for improvement.

Tip #1

Before putting on the wetsuit, don’t forget to tighten your tri shorts. That way, after the swim when the wetsuit is stripped off in front of hundreds of people, the shorts will stay on … yep, still feeling a bit mortified knowing a few lucky bystanders got to see all my glory.

Tip #2

If feeling down because you fell short of your goals, read something inspiring.  Case in point, on the flight home I read an article from USA Today about LeBron James; LeBron Still Unsettled, Back-to-back championships only make James hungrier to succeed.

Well, that caught my eye.  Why was LeBron James hungry?  Wasn’t he content at being #1?  Apparently not.

How does LeBron James feed his hunger for success?

LeBron James; Feed the Hunger; Succeed like an elite athleteThat I maximize my potential –

That I got everything out of my career, and I got everything out of my game that I could, and that I pushed the envelope….

When people said I couldn’t get better, I continue to strive to get better.  If I do that, I can be very high.

LeBron’s words resonated with me, not only as an athlete, but also as a business owner who’s aim is to inspire people and small/medium size companies to succeed by transforming their lives to Thrive With Purpose™.

I understand the challenges of taking it to the next level.  For example, while training and racing Ironman (ok, while running) I’d ask, “Annemarie, how bad do you want to succeed?”  Usually, the question would get me to finish that training goal.  Still, it’s a mental challenge … day-by-day, minute-by-minutes, & at times second-by-second.

Well, come to find out LeBron James also asked the same question after the Miami Heat lost the 2011 championship.  Looking for inspiration, he found the secret to success via an Eric Thomas’ speech.

Feed the Hunger; Succeed like an elite athlete.
Here are 5 Tips […]

Hot Weather. Cool Minds.

Ironman Austin training is hot underway, literally.  To help prepare for the hot & humid weather, I just road 50 miles in 100 degrees.

Hell, it was hell.

Cycling safely in the heat

Ten miles in and the tortuous heat had nearly every part of my body crying.  To make matters worse I forgot sunscreen, lip block, only filled one of two water bottles, and craziest of all – I forgot a sports bra.  What was I thinking???  Go braless or wear a sexy black lace bra.  I choose the bra.  Don’t know why.  It didn’t even have support to hold my drivers’ license in place.  Oh, but I looked good.

The road produced clear reminders of life’s frailty […]

Swimming Away the Clutter

Swam open water this week in Los Alamitos Bay, and for the first time wore a half wetsuit, sized to fit women 6’ or taller; clearly too big for me.  Still, that didn’t matter when the water is 60 something degrees.  I’ll take half warm over 100% freezing any day. Within 10 strokes the over-sized Read more about Swimming Away the Clutter[…]



Tuesday was a great day.  I committed to racing Ironman Austin, and then met with a business leader to discuss the CSR process.

This morning at 5 a.m., a mental battle began – I didn’t want to get out of bed to train.  During the mental volley I realized committing to Ironman is similar to business leaders committing to CSR.  The heart is in the right place but the mind questions its lIntrospectionogic. […]

TEDxOC. The Voice Within

The video of my TEDxOrangeCoast talk posted today, and I’m mixed with emotions. One side I’m so proud of the content and hope the message brings strength to anyone who’s been sexually assaulted and learning to listen to their inner voice. On the other had, before the video was posted I envisioned myself looking strong, Read more about TEDxOC. The Voice Within[…]

Sarah Reinertsen

There are six Ironman races happening today: National races: Buffalo Springs, Syracuse, and Coeur d’Alene International races: Japan, Tremblant, and France My friend and IM training partner is racing CdA.  Go Angela. Finish strong. One female IM athlete that I find inspirational is Sarah Reinersten.  She’s the first female athlete, with a physical disability, to Read more about Sarah Reinertsen[…]