October 13, 2012

Annemarie +

Annemarie 2 Thanks for visiting!

My name is Annemarie, and I’m from southern California.  I created this site to express a set of ideas that advocate a healthy mind, body and business.

My mission is to connect with people like me – athletes, leaders, survivors – who strive to be true to themselves while being respectful to others.

I am not a psychologist, doctor, or a certified life coach.  I am simply a girl with a few crazy experiences and who still believes the glass is half full.

I come from an amazing family.  I have wonderful friends.  I like to travel.  And while change can make me uncomfortable, I am open to new opportunities.

My Values

–       Be responsible
–       Be proactive
–       Be aware
–       Be synergistic
–       Be transparent
–       Be vocal
–       Try to thrive and enjoy life

Embracing life

At age 19, when a stalker raped and tried to kill me, I learned about transformation.  As you might guess the experience rocked my world, and for a while it defined my life.

Anaheim_Angels6Still, I followed a passion for sports.  For a time I worked within the Walt Disney Company’s pro-sport division – the Anaheim Angels and the Mighty Ducks.

There I created sponsorships and community engagement campaigns for various Fortune 1000 companies.

I also organized a ski trip for 40 kids from Watts, and for the first time heard the term Corporate Social Responsibility (CSR).  It’s a policy where companies equally value people, the planet and profits.  I love the idea.

The best is yet to come

After leaving Disney, I transformed my passion for CSR and community outreach to consult with MLB’s RBI-LA campaign, RedBull, Microsoft, PEMCO, LPS Asset Management, and others.

Annemarie du LeBohn Ironman AZ finisherFor fun, I started cycling and swimming. Then in 2010  I took on the most transformational challenge of my life – Ironman.  The goal was two-fold:

  1. Discipline my body to become an Ironman.
  2. Discipline my mind to race without one negative thought.


After finishing Ironman, USA Triathlon magazine featured my story,  Weathering the Storm. That recognition brought speaking opportunities which lead to a TED Talk.

With time I realized that “transformation” is the common denominator between CSR, sports, and personal development.

… CSR positively transforms corporate stakeholder relationships;
… Athletes must transform their body and mind to compete;
… Victims must transform their mindset to live without fear, to find peace, and to embrace forgiveness.

[box] Your idea is irrelevant until you strive to make it relevant.        Annemarie du LeBohn[/box]

Living with purpose

Annemarie du LeBohn in USATI love  connecting with people who hear my story.  They embrace it. They share stories. They say,

  • I’ll implement your tips into my personal and business life.
  • l want a peaceful life too, and like you I will try to forgive.
  • I’m philanthropic and didn’t realize my business resources could strengthen my efforts.
  • Please share 5k training tips.
  • Can you help me loose weight?
  • Can you give me community engagement ideas?
  • Will you be my life/business coach?

Together we laugh, cry, and feel empowered.  Because of them I found a purpose – to share my story.  Just because something bad happened doesn’t mean you must carry it forever.  It’s empowering to embrace a healthy lifestyle.

Now when time allows, I give speeches, lead workshops, and post my tools and tips that advocate a healthy mind, body and business.

Always tri.  Never stop.